Top Ideaship

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Top Ideaship

By:"Jack Foster"
Published on 1995-01-01 by Berrett-Koehler Publishers

Innovative, original ideas are a company's most powerful competitive advantage. Nathan Mhyrvold, former chief technology officer at Microsoft, has said that a great employee is worth 1,000 times more than an average one simply because of his or her ideas. In Ideaship, the sequel to his bestselling book, How to Get Ideas, Jack Foster shifts from how individuals spark their new ideas to how to unleash the creative genius of an entire organization. To create an idea-prone workforce, Foster proposes a totally new concept of leadership: \

This Book was ranked 26 by Google Books for keyword ogilvy on advertising pdf.

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